A customer walks into the store, browses through products and shelves, picks up items, inspects, considers the prices, chooses a product and takes it to the cash register to pay. Now if you want to sell your products online, then your site must be enabled for e-commerce, where you must have the following features: You…
DetailsWhen planning your first small business website, there are three essential questions you should ask yourself: Who is your target audience? How will your target audience find you? How will you convert your visitors into sales? These questions sound obvious, but it’s amazing how many people don’t bother…and then moan that “our website doesn’t bring…
DetailsSometimes the benefits of email marketing are quite different than anticipated. Most Internet marketers understand the basic concept of email marketing which is to email promotional materials to a large group of Internet users to promote an interest in your products or services. This concept is easy for many to understand but sometimes there are…
DetailsUnderstanding the type of people who visit your site is a very important task because you can use that information to enhance your site to suit them. As a result, you will gain more loyal returning visitors that come back again and again for more. What is the age level and what kind of knowledge…
DetailsSalespeople are frequently confronted by this question on sales calls, along with some others like “why should I buy from you/your company?” or “what makes you different?”. In fact, they have probably spent a lot of time at “Product Knowledge U” learning exactly how to answer these questions. In reality, answering questions like these usually,…
DetailsCreativity This is one virtue a site must possess to lead the race in the ruthless competition in the Internet-based business. With so many competition and rivalry going on, every method of marketing must be employed and utilized. It doesn’t matter if you have a killer product or a fantastically designed website if people don’t…
DetailsWhen it comes to promoting yourself, there is no better way to pull it off than writing articles. By submitting well-written, informative articles to online publishers, you will become an authority figure in the industry and be regarded as the one to go to. When you submit articles to online publishers, most will offer you…
DetailsBecause of the anonymous nature of the Internet people are generally more skeptical when it comes to doing business online. Owing partly to famous Internet scams sensationalized by the media and too bad personal experiences online, people are less likely to trust a party whom they’ve never met in person. As an online business, you…
DetailsThe art of the copywriting is one of the most intricate arts in the world. As in every, there are some indispensable rules that every copywriter should stick to in order to impress his reader and produce appealing content What are these well-known yet so often forgotten rules that every copywriter should follow?! One should be…
DetailsFrom lean start-ups to stable profit centers that are looking to grow, small business is a world where the bold are successful – and the resourceful seek new opportunities and knowledge. There are countless resources available for any small business looking to grow. Local and Government Websites: Let your tax dollars work for you…
DetailsOver-spending, this is possibly the easiest and most damaging trap to fall into when starting out on your Internet Marketing venture. Not having a clear idea of your budget. This is not only the AMOUNT of MONEY that you want to spend (or have available to spend) but just as importantly your TIME allocation and…
DetailsEngaging in pay-per-click (PPC) advertising has its own benefits and drawbacks. But what exactly is PPC advertising and what it can do to your business? Business nowadays is doing different kinds of austerity measures when it comes to advertising their products and services. This is because of high rates of placing ads in print and…
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