High-quality links that point to your website are crucial if you want to get high rankings on Google for competitive keywords. Links from reputable high authority sites have the highest influence on the rankings of the linked pages. Unfortunately, it’s often not easy to get links from high authority websites. Benefit indirectly from high authority…
If your website traffic has suddenly come to a stand-still, you may need to give your site a marketing jump start. This is really directed towards Information Marketing (one of the best markets around) but can really be applied to anything. Here are a few ways to get your traffic flowing again. Buy hits…
For most good online marketers it took at least a year to get up and running to get successful. They had to budget their time and money well. Don’t assume that putting a huge sum of cash into your business will bring you instant rewards. It is important to spend your time and money on…
If your business is in an industry that’s not ‘sexy’, you might think that it is impossible to get backlinks to your website. Of course, it is much easier to get backlinks if there are a lot of blogs about your topic. With the right ideas, however, you can get backlinks to your website even…
When planning your first small business website, there are three essential questions you should ask yourself: Who is your target audience? How will your target audience find you? How will you convert your visitors into sales? These questions sound obvious, but it’s amazing how many people don’t bother…and then moan that “our website doesn’t bring…
Building your business can be a difficult task. You can put hundreds of hours of effort into the business, but if you still don’t have important components, you will not be successful. Today business owners are realizing that blogging boosts business. Blogs were typically only seen as personal places to express yourself and your views.…
Take a moment to think about how you would really answer this question. If given enough thought just about any business owner who utilizes the Internet for any purpose will likely find that whether or not they intentionally organized an Internet marketing campaign, they may already be marketing their products and services on the Internet.…
I see it happening all the time… websites with no physical mailing address. It’s as if they don’t exist anywhere but in the scary world of cyberspace. I say scary because that’s exactly what a high percentage of the web browsing population thinks of the Internet. When these people are looking to purchase a product…
Advertising needs time and most of all money. You know for a fact that in order for you to market effectively, you need to invest your resources to the project, be it color printing ads, online advertising or commercials. Expert marketers would even tell you that to get better results, you need to increase your…
A lot of Search Engine Optimization and Search Engine Marketing Professionals are voicing their opinions and saying than directories are dead. But remember, these are the people that also say that Page Rank is dead, SEO is dead, and the latest this is a dead theory. So is directory link building no longer worthy? well,…
Salespeople are frequently confronted by this question on sales calls, along with some others like “why should I buy from you/your company?” or “what makes you different?”. In fact, they have probably spent a lot of time at “Product Knowledge U” learning exactly how to answer these questions. In reality, answering questions like these usually,…
Every good Internet business understands the value of conversions versus hits received. Far too often, businesses become fixated on the hits they are receiving instead of monitoring their hit to sale conversion rate. This misguided focus is the road to ruin because it fails to take in the issue of abandonment. Abandonment “Abandonment” is one…
