Design Rules

Critical Web Design Rules

Content is King! If you want a website to generate back-links and have quality content the search engines love, be sure to make it readable by both people and search engines. Search engines are working to give people quality results. Thus, they are looking for sites with quality content. So by building site content for…

Fix Your Shopping Cart Abandonment Rate

The shoppers are on your site, they are interested in the product, but the design of your shopping cart is causing you to lose many if not most of your customers. Sound familiar? It should. Recent research indicates that the average e-commerce site is losing near 60 percent of its shoppers during shopping cart phase…

Checks Out At Check Out

As businesses providing services and goods that can be purchased online, ask yourselves this question: am I doing everything I can to enable my visitors to buy my products? Are you offering them a complete range of payment options? Or are you, like some many online businesses, making the mistake of assuming everyone has a…

Business Website Tips

The design industry, in general, is very sensitive to outside influences all the time, usually termed as “modern”, “innovative” or “trend-setting” etc. However, thankfully these influences affect the design areas outside the purview of web design, where the designers and artists tend to change their style, direction, and outlook. In the web design world, we…

The Importance of a Good Design

Many of you will recall that old saying “you can’t judge a book by its’ “cover”. But people do judge you by your “online cover”. Your website is the “cover” of your online business, as it is the virtual representation of your company. When you are doing business online you don’t have the luxury of…