Copywriting in this Century

In the world of highly developed and advanced technologies promotion, PR and advertising are to seek new methods that have to be side by side with progress to keep interest. With the Internet, advertising strategies underwent a real revolution, trying to capture all the opportunities to develop. Nowadays 60% of advertising materials are submitted on…

Rules of a Copywriter

The art of the copywriting is one of the most intricate arts in the world. As in every, there are some indispensable rules that every copywriter should stick to in order to impress his reader and produce appealing content What are these well-known yet so often forgotten rules that every copywriter should follow?! One should be…