Wording your website

Wording Up Your Website

Are you losing business because of your website? More and more customers are logging on to the Web to decide where to spend their money because it is quick and convenient, and they can jump from site to site instead of walking from store to store. Web-savvy customers don’t need to be patient, studies have…

Blogging

Myths About Blogging

There are certain myths that have grown up around blogs, bloggers and the blogosphere in general. Here are just some of them and some clarifications: Anyone can start a blog! Not just anyone! There are some requirements, some more obvious than others. Obviously, you need a computer that you know how to use, an Internet…

90’s Web Design

A look back at 90’s web design, and a warning to anyone whose website is an accidental anachronism. Remember the days when every PC was beige, every website had a little Netscape icon on the homepage, Geocities and Tripod hosted just about every single personal homepage, and “Google” was just a funny-sounding word? The mid-late…

Your First Small Business Website

When planning your first small business website, there are three essential questions you should ask yourself: Who is your target audience? How will your target audience find you? How will you convert your visitors into sales? These questions sound obvious, but it’s amazing how many people don’t bother…and then moan that “our website doesn’t bring…